SEO has changed. Have you?
Techniques that were acceptable before are at best ineffective, and at worst could damage your ranking.
Ask us about a site-wide Search Engine Optimisation review.

Search Engine Optimisation (SEO)
While our focus might be on PPC, SEO (search engine optimisation) is still extremely important for your overall online strategy.
As experts on how search engines work, we can offer you advice on your website’s current level of SEO.
This could be especially useful if your site was set up some time ago and you haven’t changed things in a while. SEO has changed significantly over the past decade, and techniques that were acceptable a while ago are at best ineffective now, and at worst could damage your ranking on search engines.
Masters of SEO
In reality, SEO covers a whole multitude of factors, including site authority, page loading speed, content and keywords.
It can be as simple as making sure that your page titles and meta descriptions (the short paragraph that appears on search engines) are set up properly, to looking at internal and external links and domain authority.
“They took my brief, listened to what I wanted to achieve and were respectful about my budget. They provided a hugely personalised service, making amendments to maximise the results as the months progressed and they could analyse the data. This is something I’ve heard SEO based companies talk about but never really follow through on. They far outweigh any SEO or Digital Marketing company I’ve ever seen or had dealings with before. They are amazing!”
Stef Calleja-Gera, SCG Photography
The Adsmith SEO Audit
If you haven’t updated your site in a while, or didn’t consider SEO when you built it, we can help.
We’ll undertake a site wide review and suggest improvements, and we’ll even help you implement them if you need us to.
There are various online tools you can use to generate a quick report on your website’s SEO, and they can be a very useful place to start if you’re on a tight budget.
However, this isn’t one of those.
This is a deep-dive manual audit conducted by a seasoned Adsmith.
We think it’s very reasonably priced at only £799.
The SEO Audit
Step 1 – “Quick Wins”
Identifying priority keywords for each landing page and ensuring that they are optimised for them.
Once these keywords are defined and agreed, we will make the relevant suggestions for all of the website’s page titles, meta descriptions, and H1 tags. These are the most fundamental elements that Google looks at to understand and contextualise the website’s relevancy for a particular search query.
By being more relevant for these priority keywords, the website’s rankings will increase for them and consequently all closely related terms too. This process also makes your pages more effective when using PPC, so you get higher page listings and lower costs per click.
Step 2 – The Full SEO Audit
A website audit to identify current issues which could be impacting SEO performance. We will provide prioritised recommendations for how to resolve any issues and outline how to further optimise where there is opportunity for growth.
The SEO audit covers the following components:
Backlink Profile Audit
- Bad Links
- Link Acquisition Rate
- Referring Domain Acquisition Rate
Crawl Data
- Full Domain Crawl Data
JavaScript Rendering
- SSR vs. CSR
Local SEO
- Listing Review
Meta Information
- Description Tags
- Keywords Tags
- Language Tags
- Robots Tags
- Title Tags
Navigation Analysis
- Breadcrumbs
- Faceted Navigation
- Footer Navigation
- Header Navigation
- Main Navigation
Page Level Redirects
- 301
- 302
Server Level Redirects
- Geo-IP
- HTTPS
- Meta Refresh
- www
- Trailing Slash
Tool Health Check
- Ahrefs
- Google Analytics
- Google Search Console
Structured Data
- Favicon Image
- Open graph
- Twitter Cards
- Schema.org
Website Content
- Copywriting
- Header Tags
- Image File Names
- Image Alt Attributes
- Internal Linking
- Taxonomy
Website Duplication
- International
- Canonical Tags
- URL Parameters
Website Design
- 404 Page
- Cookies
- HTTPS
- HTTP/2
- Mobile Optimisation
- Mixed Mode Assets
- Pagination
- Robots.txt
- Sitemap
- Sitemap Index
- Template Issues
- URL Structure
Website Speed
- Lighthouse
- Pingdom
- WebPageTest
Reporting Our Recommendations
The full SEO audit will be delivered in Google Sheet format and will include a 60 minute call to discuss particular elements and key findings.
It is assumed that implementation of our recommendations will be done by your existing website developers, but we can do the work for you. Ask us for a quote.
The Adsmith Guarantee
We’re so confident of the difference this will make to the effectiveness of your site that we offer a money-back guarantee.

If you implement everything we suggest, but don’t see an uplift of at least 10% in site visitors within 3 months of completing the work, we’ll happily refund your money.
Some of the great companies we work with, and what they say
Start your journey to better ROI
In four simple steps:
Step 1: Call Us
Give us a call so we can explore if / how we can improve your digital marketing.
Step 2: Audit
We’ll make a detailed audit of your existing digital marketing and identify areas for improvement.
Step 3: Planning
We present you a comprehensive action plan with accurate forecasts of the improvements we can make.
Step 4: Maximising your ROI
We’ll work closely with you and your team to implement a plan and radically increase your ROI.























